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Bold with singular vision

We harness the power of many minds, diverse skills and an integrated suite of services into a single touchpoint. From conception through to occupancy, we partner with you as your trusted advisor and consumer champion to deliver exceptional results.

Over many years, we have gained deep experience on some of Australia’s most iconic seniors’ living developments. Let us collaborate with you on your retirement, land lease, assisted living or aged care project, to ensure a rewarding development journey and delivery of outstanding lifestyle experiences for your residents.

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Research & Advisory

The foundation on which successful developments are built

There’s a science to understanding the senior customer, then creating a highly saleable seniors’ living product that aligns with their needs and aspirations. Science our Research & Advisory team lives, eats and breathes. Market assessments, customised qualitative and quantitative research and tailored financial modelling services are just the start.

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Marketing & Advertising

Exceptional sales outcomes by design

Marketing that touches the customer, while delivering qualified leads to our sales team is what drives us. Our Marketing & Advertising team offers a fusion of clear strategic thinking, deep customer insights and inspiring creativity. We find the point of difference for your development and ensure that your brand’s unique voice permeates through every communication.

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Sales & Operations

Building trust to unlock more sales opportunities

The One Fell Swoop Sales team lives to sell. In recent times, our dedicated and driven approach to selling retirement living has helped our clients achieve more than A$8 billion in development sales across new, off-the-plan projects and resales. And when it comes to operations, we can help deliver a seamless experience for residents, because we know what they want.

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Our expertise

We can help your project succeed

In our Melbourne and Sydney offices there is an entire business network in one dedicated team. Unique skillsets that combined, realise a shared vision.


Financial Analysts
Consumer Researchers
Research Analysts
Marketing Strategists
Brand Strategists
Digital Producers
Media Planners
Project Marketers
Digital Designers
Web Developers
Art Directors
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Our clients

We’re trusted by Australia’s leading senior living organisations.

Many clients have been with us for 10 years or more, including some of the biggest names in the sector.

Let’s make your retirement living, land lease, assisted living or aged care community a success

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