A fresh look for Pinetree Donvale

Zig Inge, a long-time client of One Fell Swoop briefed us to reimagine the branding for their recently reacquired Donvale community. A fresh start for our client meant a fresh new brand was needed. Our aim was to create an inviting and cohesive identity that reflects the vibrant yet tranquil nature of this well-established community.

Leveraging years of successful collaboration on the renowned Prospect Hill community, we were excited to bring our expertise to Pinetree Donvale. We worked across multiple touchpoints to deliver a seamless marketing suite that enhances Pinetree’s appeal to potential residents and their families.

The branding package includes a beautifully designed website, a new brochure suite, refreshed signage and thoughtfully crafted stationery. Importantly, we ensured there was a connection to the Prospect Hill brand, so that it sits within the brand family, yet has its own unique look. Each element contributes to a consistent, welcoming experience for those considering making Pinetree Donvale their home.

“We are thrilled to have the opportunity to work with Zig Inge on this and help bring a fresh perspective to the Pinetree community,” said Hamisha Khurana, Senior Marketing Director, One Fell Swoop. “The new look really encapsulates the warmth and community spirit that Pinetree Donvale offers.”

Zig Inge’s retirement communities have long been admired for their commitment to quality and resident wellbeing, and this rebrand is set to continue that tradition, offering an accessible and refined visual identity.

We can help bring your community to life through inspired, eye-catching creative and branding that drives more leads. Get in touch with us about your Marketing needs – or any of our other bespoke seniors’ living services.